Woolworths

Social Media Campaign Coordinator

• Bring your social media coordination skills to Woolworths and help shape standout content across our AU Food portfolio

• 12 month fixed term contract - Parental Leave

• Based in Surry Hills. Hybrid role with WFH 3 days per week.

We are Woolworths Group

We are Woolworths Group. 200,000+ bright minds, passionate hearts, and unique perspectives across Australia and New Zealand. Connected by a shared Purpose - 'to create better experiences together for a better tomorrow'. That Purpose fuels our ambition to explore new ideas, make brave commitments, and innovate better ways to meet the food and everyday needs of more than 24 million customers every week.

If you're excited to turn today's blue-sky thinking into a better tomorrow for future generations, you'll find yourself supported and enriched in a dynamic, inclusive, and empowering workplace. With a culture of genuine care, a flexible approach to work, and opportunities across the group to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.

What you'll do

This role is responsible for supporting the social media manager and overall social marketing team in the end to end delivery of Social Media marketing activity for Woolworths Group, working predominately across the AU Food portfolio. This includes assisting in the execution of for best-in-class creative and media execution of Social activity, including Paid, Organic, Influencer, Creator and UGC campaigns. Adhering to established operational processes and ways of working across the broader team.

• Lead the end-to-end delivery of complex social campaigns across the AU Food portfolio, moving beyond daily organic posting to orchestrate integrated responses across Paid, Organic, Influencer, and UGC.

• Act as a key point of contact for agency partners; co-ordinating high-level briefings and actively interrogating social media plans to ensure they align with the strategic brief and brand objectives.

• Review and assess agency-led paid social responses, while not responsible for trading, you will be expected to evaluate media plans, interrogate results, and provide data-led recommendations.

• Translate raw data from organic and paid channels into actionable performance summaries, providing the Social Media Manager with strategic insights rather than just metrics.

• Confidently navigate a fast-paced environment to bring social briefs to life, collaborating with multiple cross-functional teams to ensure seamless execution at speed.

• Support the Social Media Manager in reviewing high-volume work for accuracy and strategic alignment, while maintaining rigorous standards for budget tracking and invoice processing.

What you'll bring

• Proven experience in a fast-paced social marketing role, with the ability to hit the ground running and manage high-volume campaign workflows independently from Day 1.

• A track record of delivering multi-channel social responses to briefs, with a focus on project management and execution rather than just "hands-on" content creation.

• Solid understanding of paid social mechanics, with the confidence to assess media plans and provide critical feedback on agency recommendations.

• Experience acting as a conduit between agencies and internal teams, with the ability to manage multiple stakeholders to bring a complex brief to life.

• Experience in reviewing and interrogating campaign performance data (Paid and Organic) to identify trends, competitor activity, and opportunities for optimisation.

• Proficiency in enterprise-level social management and listening tools (e.g., Sprinklr, Hootsuite, or Meltwater) to monitor brand mentions and industry trends.

What you'll experience

We embrace diversity of thought and love to take on challenges with a pragmatic and innovative approach. Our culture thrives on mutual respect, care, curiosity, openness, and a proactive attitude. We continually seek ways to pair, collaborate, support, and learn from each other as a team!

• Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work

• A global business with endless career possibilities around every corner and across every discipline – with valuable exposure to a vast and exciting business network

• A commitment to flexibility through a hybrid working model which combines time spent at a support office or hub and time working from home, supporting both in-person connection and balancing the flexibility that remote working provides for our teams

• Parental Leave provisions and various leave types, including but not limited to Study Leave and Sports Representation Leave

Endless possibilities with Woolworths Group

We’re a proud part of the Woolworths Group – 200,000+ bright minds, passionate hearts and unique perspectives working together connected by a shared Purpose – ‘to create better experiences together for a better tomorrow.’ 

Here you’ll be supported and empowered to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week. Backed by a culture of genuine care, a flexible approach to work and the support to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.

Everyone belongs at Woolworths Group

Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team’s diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.

We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.

See how we’re creating better experiences together, for a better tomorrow

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