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Senior Sales Activation Specialist

Req ID
20455
Date posted
02-Jun-2025
Brand
Big W
Team
Commercial
Employment type
Full-time
Location
New South Wales, 2153


Senior Sales Activation Specialist 

  • Hybrid working available with 2 days a week WFH

  • Role will be based at our Norwest Support Office 3 days a week as per the revised policy

  • Full time permanent opportunity available

We are Woolworths Group 
We are Woolworths Group. 200,000+ bright minds, passionate hearts and unique perspectives connected by a shared Purpose – ‘to create better experiences together for a better tomorrow.’ It’s that Purpose that fuels our ambition to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week. 

If you’re excited to turn today’s blue sky thinking into a better tomorrow for future generations, you’ll find yourself supported and enriched in a dynamic, inclusive and empowering workplace that reflects the diverse communities we serve. With a culture of genuine care, a flexible approach to work and opportunities across the group to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.


What you’ll do
As our Senior Sales Activation Specialist, you will oversee the planning and execution of all BIG W discretionary space activities. Role provides robust analytics and insights to partner with Commercial, Planning & Operations to support the delivery of exceptional merchandising of our flexible spaces with market-leading customer offers, events, promotional strategies and product activations, enabling us to optimise sales and profitability outcomes to deliver an attractive return on our discretionary space

 

  • Lead the planning & execution of all BIG W discretionary space activities by coordinating with Commercial, Planning, Marketing & Operations teams

  • Develop close working partnerships with Commercial and Leadership teams to deliver frameworks and processes that enable a best in class trade plan, ensuring adherence to frameworks and delivering best outcomes for customers & Big W

  • Provide robust analytics & insights to continuous optimisation of the sales, GP$, cost-to-serve outcomes, and inventory investments

  • Manage the discretionary space critical path, ensure adherence to promotional timelines, including post-event reviews, coaching commercial teams about the importance and impact of missed deadlines

  • Continuously look for process efficiencies & enhancement and manage change effectively to deliver improvements to existing promotional processes and systems

  • Leverage promotional effectiveness insights to ensure selected discretionary space articles are optimised to deliver best GP$ outcomes

  • Participate & assist in cross functional promotion post implementation reviews to drive continuous improvement and digital product performance

  • Develop influencing & leadership skills to build trusted relationships within the BIG W business

  • Ensure promotional submissions are up to date and well maintained, whilst continually looking for ways to improve the CSP submissions process


What you’ll bring

  • 3-6 year Commercial experience in a Commercial Role (Buying, Category Management, Planning)

  • Strong analytical skills and comfortable utilising data to make informed decisions)

  • Experience with large scale process improvement desirable


What you’ll experience

  • A global business with endless career possibilities around every corner and across every discipline – with valuable exposure to a vast and exciting business network

  • Access to Sonder.  Sonder provides free confidential 24/7 personalised financial, medical safety, psychological or physical support for team members and their families

  • A progressive and competitive leave policy that gives you more space for what matters to you

  • Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work

  • Opportunity to Salary Sacrifice, enabling team members to purchase selected eligible items or services from pre-tax salary.  Can be used for novated leases, superannuation contributions, Qantas Club membership, computing devices etc

 

Endless possibilities with Woolworths Group

We’re a proud part of the Woolworths Group – 200,000+ bright minds, passionate hearts and unique perspectives working together connected by a shared Purpose – ‘to create better experiences together for a better tomorrow.’ 

Here you’ll be supported and empowered to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week. Backed by a culture of genuine care, a flexible approach to work and the support to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.

Everyone belongs at Woolworths Group

Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team’s diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.

We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.

 

See how we’re creating better experiences together, for a better tomorrow

Discover more opportunities with Woolworths Group