Woolworths

• This is a 12 month fixed term, part-time (16 hours a week) opportunity based at Surry Hills, Sydney. 

We are Woolworths Group 

We are Woolworths Group. 200,000+ bright minds, passionate hearts and unique perspectives connected by a shared Purpose – ‘to create better experiences together for a better tomorrow.’ It’s that Purpose that fuels our ambition to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week. 

If you’re excited to turn today’s blue sky thinking into a better tomorrow for future generations, you’ll find yourself supported and enriched in a dynamic, inclusive and empowering workplace that reflects the diverse communities we serve. With a culture of genuine care, a flexible approach to work and opportunities across the group to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.

What you’ll do

As the dedicated Paid Media Specialist, you will be pivotal in driving commercial success and exceptional customer experiences through the strategic application of advanced programmatic platforms and deep customer knowledge.

Key Responsibilities:

• Campaign Strategy & Execution: Lead high-impact brand and targeted marketing campaigns, focusing specifically on programmatic channels for both Woolworths Supermarkets and Everyday Rewards.
• End-to-End Media Management: Own the entire digital media lifecycle, from asset collation and trafficking to ad-serving tag creation, technical troubleshooting, and rigorous Quality Assurance.
• Commercial Outcome Focus: Execute seamless, multi-channel activities that are directly linked to critical commercial goals, such as increasing revenue, growing basket size, and expanding market share.
• Financial Accountability: Proactively manage campaign budgets, meticulously track expenditure, and ensure maximum Return on Investment (ROI) through efficient and effective spending.
• Stakeholder Consultancy: Serve as a trusted internal "client service" partner, cultivating strong relationships across the Group and providing stakeholders with data-driven channel recommendations and strategic guidance.
• Actionable Insights: Go beyond standard reporting to provide insightful performance analysis, translating complex data into clear, actionable recommendations for continuous optimisation and future strategy development.

What you’ll bring

We are seeking a highly experienced and commercially-minded Paid Media Specialist to join our Digital Media Agency. This role requires a seasoned media professional with deep programmatic expertise ready to drive significant commercial success.

Key Skills and Experience

• Programmatic Expertise (5+ Years): Essential experience in programmatic trading (agency or client-side) with a proven, strong command of major DSPs, including DV360, The Trade Desk, Vistar Media, and CM360.
• Social Platform Execution: Hands-on experience executing campaigns across key social platforms, including Facebook, Instagram, TikTok, Pinterest, and Snapchat.
• Advanced Strategic Acumen: Demonstrated expertise in advanced investment decisioning and trading knowledge at scale. Solid understanding of online trends and the ability to develop effective digital communications programs.
• Technical Data Foundations: Expertise in Tagging solutions necessary for accurate measurement, robust audience building, and ensuring overall data integrity.
• Resilience and Adaptability: A proven track record of successfully managing complex timelines and budgets. Ability to handle deadline pressures calmly and adapt quickly to evolving business requirements.
• Stakeholder Influence: Strong ability to establish credibility and rapport with both clients and internal stakeholders. History of delivering effective decision-making, clear communication, and positive client service.

What you’ll experience

• A global business with endless career possibilities around every corner and across every discipline – with valuable exposure to a vast and exciting business network
• Access to Sonder.  Sonder provides free confidential 24/7 personalised financial, medical safety, psychological or physical support for team members and their families
• A progressive and competitive leave policy that gives you more space for what matters to you
• Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work
• Opportunity to Salary Sacrifice, enabling team members to purchase selected eligible items or services from pre-tax salary.  Can be used for novated leases, superannuation contributions, Qantas Club membership, computing devices etc.

Everyone belongs at Woolworths Group

Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team’s diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.

We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.

See how we’re creating better experiences together, for a better tomorrow

Discover more opportunities with Woolworths Group