Skip to content

Product Manager Content Automation

Req ID
52543
Date posted
05-Nov-2025
Brand
Woolworths Group
Team
Accelerated Digital Capabilities
Employment type
Fixed-term Full-time
Location
New South Wales, 2010

12 Month Fixed Term Opportunity

 

We are Woolworths Group

We are Woolworths Group. 200,000+ bright minds, passionate hearts, and unique perspectives across Australia and New Zealand. Connected by a shared Purpose - 'to create better experiences together for a better tomorrow'. That Purpose fuels our ambition to explore new ideas, make brave commitments, and innovate better ways to meet the food and everyday needs of more than 24 million customers every week.

If you're excited to turn today's blue-sky thinking into a better tomorrow for future generations, you'll find yourself supported and enriched in a dynamic, inclusive, and empowering workplace. With a culture of genuine care, a flexible approach to work, and opportunities across the group to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.


Welcome to CustomerX 

As a business inside one of Australia's largest retailers, CustomerX aims to bring the best of Woolworths Group to our customers.

We're an innovation business that brings together the brightest minds in e-commerce, technology, media, and data to transform how people live and shop. With an industry-leading technology team backed by analytics, we're resourceful and willing to experiment. Our agile teams are empowered to innovate and deliver an excellent experience for our customers - whether they shop in-store or online.


What you'll do:

We’re passionate about building 1:1 relationships with our customers at scale. As our new Product Manager, you’ll be the architect of that vision. You’ll take full ownership of the product roadmap for our Content Automation stream (part of the game-changing Next Horizon Personalisation initiative). Your mission: build and scale a dynamic content automation engine that delivers compelling messages so personalised, they feel like magic.


Key focus areas:

  • Define and champion the product vision, strategy, and roadmap for a portfolio of high-impact digital and in-store loyalty experiences.
  •  Conduct in-depth market research, competitor analysis, and gather customer insights to identify opportunities and inform product strategy.
  • Develop and manage complex product backlogs, expertly prioritizing features and ensuring alignment with overall product strategy and business objectives.
  • Lead and inspire cross-functional teams, including engineers, BAs, and various business stakeholders, to deliver exceptional user experiences and solid engineering foundations
  •  Proactively monitor and analyze product performance, identifying areas for improvement and implementing data-driven optimizations to maximize impact.
  • Stay ahead of industry trends, emerging technologies, and best practices in digital product management,


What you'll bring

  • You have 5+ years of product management wins under your belt, ideally in a fast-paced digital or e-commerce world.
  • You get the 'engine'. You speak automation (content, ad, or marketing tech) and understand what it takes to power personalisation at scale.
  • You're a builder and a scaler. You have a portfolio of high-impact digital products you've launched and grown, with the business metrics to prove it.
  • : You thrive in an Agile environment. Sprints, stand-ups, and pivoting based on feedback are your native language.
  • You're a natural storyteller and collaborator. You can align execs, inspire engineers, and navigate complex stakeholder maps with ease.
  • You're a sharp, analytical thinker who digs into the 'why'. You use data to find the truth, inform your roadmap, and measure what matters.

Specialist capabilities (desirable)

  • You have deep empathy for user behaviour and know exactly what it takes to build sticky, high-value experiences in a complex retail loyalty world.
  • You’re constantly scanning the horizon for emerging tech and best practices, and you know how to channel that into innovative, next-gen, self-serve solutions.


What you’ll experience    

Our Team Members are at the heart of everything we do and we’re always looking for ways to support your career journey and reward great work, benefits include:

  • Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work
  • A range of programs to help you prioritise and manage your wellbeing, including 24/7 access to the Sonder app


Everyone belongs at Woolworths Group

Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team’s diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.

We encourage all candidates to apply. Please let us know in your application if we can assist you with any adjustments in the hiring process.